Ted Baker photo

Ted Baker


Ted Baker (No Ordinary Designer Label ltd.) focuses on quality and attention to detail with a touch of humour. Ted Baker began working with MADE-BY in May 2010 to communicate its step-by-step action plan to improve the overall sustainability of its collections.


These are the topics on which Ted Baker engage. Browse below:


Ted Baker's progress:

Each cube is broken down into three levels:

Level 1: Set ambition and build foundation
Level 2: Make steady progress
Level 3: Adopt best practice

See below for details.

Previous scorecards: 2010 / 2011 / 2012 / 2013 / 2014

Engagement: In Depth


Creating more sustainable products, through using more sustainable materials and intermediate processing techniques.

Ted Baker has maintained its commitment to more sustainable product creation. The brand has a strategy to reduce the environmental impact of its products, resulting in a level 1 score of 91%. In 2017, 14.5% of Ted Baker’s collection was produced using more sustainable materials. Ted Baker continues to be a member of the Sustainable Clothing Action Plan (SCAP), resulting in a score of 74% at level 2. Ted Baker has continued its best practice to identify the country of origin of its cotton. There is room for the brand to further integrate more sustainable materials into its collections, resulting in a score of 23% at level 3.

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Managing labour standards and human rights in the supply chain.

Ted Baker continues to have clear policies and processes to monitor labour standards within its supply chain, reflected in a level 1 score of 91%. The brand monitors and reports those direct suppliers that have a valid social compliance audit and their compliance status, resulting in a level 2 score of 79%. Ted Baker has taken steps to achieve best practice and further developing its supply chain mapping. There remains room for Ted Baker to undertake activities to develop a grievance programme and calculate living wages for workers within its supply chain, resulting in a score of 19% at level 3.

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Own Operations

Managing impacts within brand owned, operated and/or controlled facilities (excluding any manufacturing facilities).

Ted Baker continues to manage the environmental impacts of its own operations, covering its facilities including head office, warehouses and stores. This strategy is supported by senior management, resulting in a score of 93% at level 1. Ted Baker has a system to monitor its GHG emissions (Scope 1, 2 and 3) and publicly reports these activities to the Carbon Disclosure Project. However there remains scope to expand these activities to include water and waste, resulting in a level 2 score of 52% and 15% at level 3.

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